Week 16 Part B: Building Out Your Strategy

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          In this week's blog, I will be talking about my rough draft content for next month's postings on all my social media.  When it comes to strategizing, I first think of what are my goals for next month? then how am I going to make that happen and why is it important to make the plan work? And lastly, who am I making my postings for. As for next month's goal, Christmas had just finished which means that parents are not really looking forward to going shopping since they just did a whole lot of shopping for their loved ones. As for the young ones, some parents don't have the time to go shopping or they don't know what their kids want for Christmas so they'll just end up giving them the good old "Christmas cha-ching!" My business can benefit from that since no parent would get this kind of shoe that I market to their kids unless their kids ask for it. This takes care of who my target audience is which are the young adults with their Christmas mone...
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Week 8 Part B: Your Instagram Hashtag Use

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In this week's blog, I will be talking about how my posts did during this week with hashtags included. 

I chose not to repost the same content on my Facebook page. I decided to have my Instagram page as a platform to interact with my customers while using Facebook as a news/updates platform and more professional. 

During this week's postings, I used hashtags that relate to what my subject is. I narrowed my hashtags use based on its category, product, brand, name, type, and season. By doing this I am reaching more people that are looking into those areas. I did not want to overdo my hashtag use to make my post seem like it's asking for too much attention. 

The hashtags that I used on my posts are specific to my business since it does correlate to what my products fall in. As for the time, I don't think there is a specific time that works for my postings yet. All the traffic that I am getting is still from my followers and none from the outside. I wish that Instagram has a feature just like Facebook where you can see how much interacted your page and visited to see how the page is doing.

I learned that even if you use hashtags, the person viewing the post would not bat an eye on it if the post itself is dry. Especially on Instagram where a lot of users view content that leans into videos more and less into looking at photos. I will need to broaden my posts and try using reels and stories in order to see what that can do for my page.

Till next time!

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